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Search & Internet Marketing Manager SEO BLOG

Elias Kai Google-Kai.com

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SEO Yahoo - On site Optimization

June 22nd, 2007 by elias.kai

Who needs internal SEO? Yes, this time it is Yahoo turns to go behind an internal optimized engine and give an automatic link to any highly search terms included in their content.

Concentration on Google.com and Yahoo.com including sub domains and excluding other domains.

Google Site size: 6,890,000
Yahoo Site size: 131,000,000

Inlinks 1 - 10 of about 3,219,523 toonly this page yahoo.com
Inlinks from all pages 506,562,439 to the entire site
Inlinks (297,533,145) except from yahoo.com to the entire site including yahoo.ca yahoo.jp yahoo.fr yahoo.de and local yahoo portals

Here is one proof where Yahoo gots the first hit for ryan air ben laden on Google.com
http://fr.news.yahoo.com/20062007/202/11-septembre-ben-laden-pourrait-avoir-loue-un-avion-pour.html

Look how spammy the article gets when Yahoo internal automatic engine begins to work.

I think Yahoo is already getting more than half of its traffic from Google search results after May 2007.
That’s good when a company like Yahoo knows how to use their internal resources.

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Get negative. It could positively impact your campaigns

June 21st, 2007 by elias.kai

Think negative. You rarely hear this sentence.
What is a negative keyword and how can it impact positively your campaigns?
A negative keyword is a special kind of keyword matching option that allows you to prevent your ad from appearing when the specific terms are a part of the user's search.

You should only apply the negative keyword strategy only if you want to find qualified leads and you should never use this strategy if you are after a certain increase in traffic. Example: If you are selling cruise and you do not want traffic for people searching for Tom Cruise= Cruise - “tom Cruise”

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Discover Google AdWords Bonus

June 20th, 2007 by elias.kai

All you need to do in order to benefit from Google AdWords bonus codes and coupons is to follow this simple query on Google itself.

Click here in order to get your Google AdWords bonuses.
or put this query inside Google Search box site:http://services.google.com/marketing/

Related articles:
New Google Keyword Tool showing search figures as of 8th of July 2008.

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Google.se Reklam

June 20th, 2007 by elias.kai

Google.se moving forward with their advertising plans. Here goes the latest Google banners on e24.se
Google.se Reklam Annons

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