Please ask this question whenever you meet a marketing consultant:
What’s Your Bailiwick?
Each situation is a multiplayer game, either you win or you loose?
No one of course like to loose but at the end of the day there is always loosers and winners.What is it what you have to say to people to get them take actions you want them to take? How would you say that?
Mr. Marketing consultant: How can you help me?
Marketing consultant answer:
I would be managing your Total Marketing Effort : ( he means he will spend your whole marketing budget and if he can get some from the production budget, he will do it)
Is your marketing consultant specialized in Developing and Implementing Results Oriented Marketing Programs for Entrepreneurs?
Bailiwick comes from Middle English baillifwik, from baillif, “bailiff” (ultimately from Latin bajulus, “porter, carrier”) + wik, “town,” from Old English wic, from Latin vicus, “village.”
