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Search & Internet Marketing Consultant BLOG

Elias Kai Google-Kai.com

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Google AdWords Chat Support Live

September 12th, 2007 by elias.kai

Google AdWords Specialists are available Monday to Thursday, from 7 a.m. to 7 p.m. PST (U.S.), or on Friday, from 7 a.m. to 6 p.m. PST (U.S.),� chat support agent Vinitha just told me.

Try to talk live with one of the Google AdWords Support Agents.

Google AdWords Chat Support Live

Or try to always think of negative keywords to enhance your ROI

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Google AdWords Management

June 24th, 2007 by elias.kai

Google has created the most powerfull marketing tool in the world where you can reach 100 million persons in the world in just 10 minutes by using their Google AdWords

(these ads that you see on the right and top side of each search you do on Google)

How Would YOU Like to Have Your Google AdWords Account Created, Optimized and Managed by the MOST trusted Experts in the World?

Question that you should answer before calling me on +46 768 377 477

Know your website
Site structure or sitemap
Layout and design
Ease of use

Know your goals
Maximizing clicks
Optimizing for Ad Performance:
Promoting brand awareness
Maximizing ROI ROAS

ALWAYS keep in mind that

Different people behave differently.

Get Negative, it could positively impact your campaigns.

Google AdWords Optimization

How to consistently pay less for your Google traffic than everyone else - while getting more clicks to your site
Why Google’s system is trickier than others at first - and how this ultimately works to your advantage, when you understand the system

Which campaigns, ad groups and keywords are delivering the best return on investment (ROI)?
How are key measurements such as impressions, clicks and conversions trending over time?
Which keywords are generating the most clicks, conversions and sales?
How do effectiveness measures such as click through rate (CTR) and conversion rate compare across ad groups and keywords, and how are they trending over time?
What are the causal factors behind changes in clicks, conversions and impressions?

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Get negative. It could positively impact your campaigns

June 21st, 2007 by elias.kai

Think negative. You rarely hear this sentence.
What is a negative keyword and how can it impact positively your campaigns?
A negative keyword is a special kind of keyword matching option that allows you to prevent your ad from appearing when the specific terms are a part of the user's search.

You should only apply the negative keyword strategy only if you want to find qualified leads and you should never use this strategy if you are after a certain increase in traffic. Example: If you are selling cruise and you do not want traffic for people searching for Tom Cruise= Cruise - “tom Cruise”

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