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Search & Internet Marketing Consultant BLOG

Elias Kai Google-Kai.com

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SEO Yahoo - On site Optimization

June 22nd, 2007 by elias.kai

Who needs internal SEO? Yes, this time it is Yahoo turns to go behind an internal optimized engine and give an automatic link to any highly search terms included in their content.

Concentration on Google.com and Yahoo.com including sub domains and excluding other domains.

Google Site size: 6,890,000
Yahoo Site size: 131,000,000

Inlinks 1 - 10 of about 3,219,523 toonly this page yahoo.com
Inlinks from all pages 506,562,439 to the entire site
Inlinks (297,533,145) except from yahoo.com to the entire site including yahoo.ca yahoo.jp yahoo.fr yahoo.de and local yahoo portals

Here is one proof where Yahoo gots the first hit for ryan air ben laden on Google.com
http://fr.news.yahoo.com/20062007/202/11-septembre-ben-laden-pourrait-avoir-loue-un-avion-pour.html

Look how spammy the article gets when Yahoo internal automatic engine begins to work.

I think Yahoo is already getting more than half of its traffic from Google search results after May 2007.
That’s good when a company like Yahoo knows how to use their internal resources.

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Home Search on Google vs Yahoo

June 10th, 2007 by elias.kai

Give me 2 minutes of your time and do a simple search on Google and then repeat it on Yahoo. Please search the word “home”.

Search Home on Google.com
vs
Search Home on Yahoo.com

Top results for the word home on Google.com:

www.nytimes.com
www.bbc.co.uk
dmoz.org/Home
www.boston.com
www.usatoday.com
www.homedepot.com

Top results for the word home on Yahoo.com:

www.staples.com
www.lendingtree.com
www.statefarm.com
www.eloan.com
www.marthastewart.com
www.servicemagic.com
www.bose.com

Now why in your opinion, Google shows weired results and Yahoo got the more accurate answers (specially for Martha Stewart) ?

I think it all goes of internal linking of sites that Google shows and incoming links where most people tend to links internally to the main page with the word HOME.

Webmasters and developers should be aware that it is more relevant to have the logo, or the brand name + the word home so you don’t get your site ranking good for the word home when you are a newspaper, isn’t it right NYTimes.com ?

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Yahoo Backlinks

January 31st, 2007 by elias.kai

A lot of webmasters worries about numbers of backlinks they can get in order to rank higher on Google, Yahoo MSN but you have to make attention that quantity is not everything, you should have better tools where it can show you the quality of those backlinks.

Add a live badge to your blog or website that queries Yahoo Site Explorer for the number of links to your site or page on the web. Select the type of link counts you want, the size and look of the badge and then cut and paste the code to your web site.

Check it out here Yahoo Badge for Backlinks

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Yahoo Search Marketing Spam

January 26th, 2007 by elias.kai

Yahoo Search Marketing Spam.It’s not yahoo email marketing campaign but some spammers using yahoo search marketing as name that appears on your inbox and the internal message is a happy new year 2007.
Yahoo Search Marketing Spam

Filed under Yahoo, How having No Comments »

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Yahoo CGI Error

January 24th, 2007 by elias.kai

Yahoo directory page has the 10th position in Google when you search for CGI, but their webpage contains an error.

http://dir.yahoo.com/Computers_and_Internet/world_wide_web/cgi___common_gateway_interface/

Filed under Yahoo, How having No Comments »

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Why do you see lower case Titles in Yahoo ?

January 17th, 2007 by elias.kai

It has been like this for a while when you search brands or search some old or newly built web sites on Yahoo, you only get results with some keyword in the titles and titles are shown in lower case and never in capital cases.

Reasons so far:
One of the reason can be the name of the brand
Another reason can be all anchor text coming from images or in textual links is shown as in lower case.
Third reason for seeing those lower case in yahoo can be due to some disconnectivity between what you submit in the past to yahoo directory and is still yahoo data centers.